Key findings
GenAI is set to enhance the role of Graphic Designers by streamlining tasks like system optimization and content creation.
It will improve efficiency in reading and analyzing data, aiding in decision-making processes.
While AI will not completely transform the field, it will significantly impact the way designers interact with enterprise systems and create multimedia content.
This will require designers to adapt by honing skills in critical thinking, active learning, and complex problem-solving to effectively collaborate with AI technology.
How could AI or automation replace or complement job activities?
While AI, automation, or LLMs like ChatGPT could not entirely replace the role of Graphic Designers, they could potentially enhance certain processes.
For instance, these technologies could assist in generating new images, preparing digital files for printing, and researching target audience preferences.
However, the critical tasks of reviewing layouts, suggesting improvements, and collaborating with clients require human creativity and intuition that AI may not replicate.
Job description
Design graphics for commercial or promotional purposes, like packaging, displays, or logos. Use different mediums to create artistic effects.
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