Will Ushers, Lobby Attendants, and Ticket Takers be replaced by AI & Robots?

Key findings

Blue-collar jobs like Ushers, Lobby Attendants, and Ticket Takers are unlikely to be automated by Generative artificial intelligence (GenAI).

The unique GenAI automation wave is expected to impact but not transform the work.

While some skills may be automated in the future, such as Information Ordering and Digital Data Processing, the physical tasks involved in helping patrons at entertainment events will continue to require the human touch.

GenAI’s inability to perform these physical tasks will shield blue-collar workers in this field from major disruption.

The work may see increased demand due to the growth of premium goods and services, potentially leading to a rise in income share for these workers.

Automating tasks like ticket collection and guiding patrons to their seats may be possible in the future, but the social perceptiveness, coordination, and service orientation required in this role will likely remain essential human skills.

How could AI or automation replace or complement job activities?

AI and LLMs could automate tasks like verifying ticket authenticity, providing directions to patrons, managing inventory, and distributing programs for Ushers, Lobby Attendants, and Ticket Takers.

For example, AI systems could efficiently verify credentials of patrons and provide automated directions, enhancing customer service and operational efficiency.

Job description

Help patrons at entertainment events by collecting tickets, guiding them to their seats, searching for lost items, and assisting them in finding facilities like restrooms and telephones.