Key findings
Tour guides and escorts lead individuals or groups on tours to explore factories, government buildings, and art galleries.
GenAI is unlikely to automate this work due to its reliance on skills like reading comprehension, active listening, and social perceptiveness.
While some aspects may be automated in the future, the physical and interactive nature of the job will keep blue-collar workers in this field shielded from major AI disruption.
The demand for premium experiences may even increase, leading to a rise in income for blue-collar workers.
How could AI or automation replace or complement job activities?
AI and automation could automate tasks such as digital data processing, operations monitoring, and information ordering for Tour Guides and Escorts.
These technologies could assist in planning travel routes, researching site history, and providing directions to visitors.
For example, AI could analyze historical data to suggest popular tourist destinations and automate the process of issuing identification badges.
Job description
Guiding individuals or groups on tours to see interesting places like factories, government buildings, and art galleries.
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